Fresh Squeezed
is a blog where we explore different aspects of marketing, advertising, living in Alaska, adjusting to the ever-changing media landscape, business, creativity, and so much more.

If This Title Isn’t Catchy Enough, You’ll Probably Stop Reading
On Sunday, I was suddenly hit with a quick 10-second commercial. And then another one, and another one, and then an even shorter one. I sat there, honestly a bit stunned and overwhelmed by the dozen commercials I had just viewed.

We asked an AI to write a blog about the future of marketing - Here’s what it told us…
Automation is at the forefront of the conversation when it comes to business. How much can we hand off to non-human entities?

What even is SEO?
Search Engine Optimization, or SEO, is the process of getting your business's website on the first page of Google. So, how do you make that happen?

Creating Community On Social Media
Social media is meant to be just that, social. It sounds simple, but more often than not, businesses view and use social media as just another channel to sell something to someone.

You’re Hiring… and it’s too complicated
After meeting with our own clients, we identified four ways to get more hires, faster. By smashing these bottlenecks in your hiring process, we can increase the number of completed applications.