Fresh Squeezed
is a blog where we explore different aspects of marketing, advertising, living in Alaska, adjusting to the ever-changing media landscape, business, creativity, and so much more.

Your Social Media Audience Isn't Ready To Buy From You Yet
Your social media audience isn't ready to buy from you yet. Connect with them first.

Creating Community On Social Media
Social media is meant to be just that, social. It sounds simple, but more often than not, businesses view and use social media as just another channel to sell something to someone.